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7 Things that Make a Great Online Casino
With the whole variety of online casinos now present in the online space, players have a vast choice of websites to join and play at. Online casino operators invest their budgets into marketing and promotion in order to attract target audience, beat competition and win the best-online-casino race, and their investments are definitely rewarded. Players follow the link and get to the web site� and here our story starts.
What players see once they open the site, what steps they need to go through in order to sign up and make a deposit, which bonuses they are offered, which games they see and how long it takes to withdraw their winnings, and whether live chat support helps quickly and effectively � all these factors decide whether a casino becomes a player�s favourite or not. Let�s have a closer look at each of the factors to help operators avoid some pitfalls which can easily turn players away from the casino.
1. Design
Being the face of the casino, design welcomes the users and makes their first impression of the casino. Shall it be something out-of-the-ordinary to impress and stay in the memory or shall it rather be standard and typical for an online casino? This is a big question. While many casino players have a clear image of an online casino web site and feel more comfortable in the traditionally designed space, others appreciate innovation and smart look.
So it�s up to the operator to decide whether to use the good and proven template design or create a completely new cutting-edge look to surprise the players. But whichever option is chosen, make sure to observe some general rules of casino website design, and the key word here is user-friendly:
a) The website and the games shall load quickly from whatever region they are accessed.
b) Sign up / sign in and deposit action buttons shall be noticeable and displayed more than once on the home page.
c) To guarantee better conversion rates, the registration process itself shall be as easy as possible.
d) Games shall be easy to navigate through. A nice example is Oshi.io which allows advanced sorting by the provider, game type, character and theme group, ease of play, game popularity and intensity, etc.
e) The home page shall display various interactive widgets, such as the leaderboard showing top winners, the jackpot growing in real time, etc. This communicates that the online casino is �alive� and other players are getting lucky right at this moment.
f) Mobile-friendly means user-friendly. Players must be able to access the casino from any mobile device and get an equally smooth gaming experience as from their computers.
g) The home page shall display all licenses, certifications and important partnerships that a casino boasts, because this helps communicate trust and reputation, which is what most players closely look at.
2. Choice of games
Even if every casino has its set of most popular games which make the biggest part of the casino profit and this set may seem sufficient, players still appreciate the choice. The more games a casino can offer, the bigger audience it is able to cover.
Ideally you need to have some well-known game providers like NetEnt and Amatic, some live leader content like Evolution Gaming, and some fresh, innovative content, e.g. Endorphina or Pragmatic Play. Finally, games from the world�s best gaming software developers show that a casino has partnered with the industry leaders, and that adds on to the reputation.
3. Variety of payment options
Just like with the games, players need to have a choice of payment options, so the more you offer, the more deposits you get. The mix of available payment methods strongly depends on the regions the casino is targeting.
4. Easy withdrawals
A factor of critical importance. The less time and paperwork it takes to withdraw the winnings, the more loyal your customers will be. Any player would rather play at a casino that can withdraw his winnings within 10-20 minutes without any hassle, rather than at a casino that asks for a lot of additional documents without clear reasons or simply delays payments for days.
With this said, standard withdrawal procedures such as checks of personal documents (Know-Your-Customer checks) shall not be neglected, because we don�t want any possibility of fraud here. This is why your customer support and compliance teams should be as responsive and as fast as possible.
5. Live chat support
Effective and friendly front line support is one of the main reasons players return to an online casino again and again. It is of great importance to have 24/7 client service to answer any question and solve any issue of in the most amicable way possible. Make sure that your support managers answer to live chat inquiries within 60-90 seconds and are quick to offer the solution even in the trickiest situations and to the most demanding players.
6. Bonuses and promotions
There is no casino without the bonuses and free spins. The more generous and versatile promotions you offer, the happier your users are. Tip: always display your most attractive bonus offers on the homepage with the links to the registration and deposit pages.
7. Acceptance of cryptocurrencies
We added this extra factor to reach the lucky number 7. On a serious note, with the growing popularity of Bitcoin the ability to accept deposits in cryptocurrencies is almost a must for any online casino which wants to be at the forefront of the industry. For players websites working with Bitcoin are associated with innovation, higher degree of privacy and much faster payment processing time.
Conclusion
As clear and evident as all of the above success factors may seem, not all online casinos have the full set to go with. All the factors are equally important (well, quick withdrawals and great customer support prove to be more crucial for avid players), while failing to be consistently up-to-par on most of them may seriously damage the reputation and �likeability� of an online casino website.
This is a lot of work to do, from creating the high-end design to building a professional support team, and the casino operator alone cannot possess the complete expertise in all of the spheres. Nor does he need to, as long as there are people who specialize in different areas of iGaming and can provide professional support in each narrow segment.
So, you could let your casino software provider care at least about the web design, the choice of games, and the support of payment methods. See if you can outsource client support in order to avoid employment and training hassle. Unless you are a marketing expert yourself, get professional consulting in casino promotions and player acquisition, and get the best pro�s to do SEO for your website. Don�t rely on your own skills only but learn from those who have already achieved success in the industry and see how the mutual efforts bring your website to the top positions in online casino rankings.
https://www.softswiss.com/knowledge-base/7-things-make-great-online-casino/
The majority of the online gambling establishments that are available have a lot of fake evaluations. A lot of the real reviews that remain in circulation online are really phony.
The testimonials that are adverse evaluations will seem to be favorable at first glimpse. It resembles they are trying to deceive you since if it was actual after that the gambling establishment would certainly never enable them to upload an unfavorable evaluation. So exactly how do you recognize which ones are genuine and which ones are not?
You can conveniently identify these reviews by following a few basic steps. If an evaluation claims that they have been a long time client as well as how much they appreciate their time playing, then they are probably lying. This is due to the fact that many times it is difficult to play a gambling establishment for a long period of time as well as not get burnt out with it.
Second of all, when the online casino informs you that they provide real cash back, you need to listen to what they state. A lot of the moment, the gambling enterprises will get you a free test or a cost-free rotates offer. Nevertheless, you ought to keep in mind that the cash prizes will not be there if you obtain a negative report from a gambling establishment.
Thirdly, if the online casino allows you to play actual money and if you think you have sufficient money, after that you might intend to play online. There are many people that have actually shed money since they are not mindful with their online gaming activities. The gambling establishments are more likely to keep a document of their client details to make sure that they can track the spending practices of their customers.
If you want to make certain that you are doing everything to protect yourself, you must exercise safe methods and never ever accept offers to play if the casino site does not have enough to pay your costs. As a matter of fact, I would certainly claim that you should not also play the video games that are supplied to you. You need to always pick an offer that will give you a good worth for your money. The majority of the time you will certainly be better off betting real money and also making use of a charge card as your money transfer supplier. You ought to remember that not all of the online gambling enterprises are reliable, so you need to take your time and also choose a gambling enterprise that you trust fund.
The important point to remember when you play online is that you must always keep your money in a separate account and also utilize it to play the video games that are used to you. A lot of the on the internet casinos do not provide you with a choice to withdraw your cash in situation you are incapable to make look at this web-site the payments for your down payment.
One more point that you need to recognize is that several of the on-line casinos will ask you to download and install an application from their site. You ought to prevent this type of scenario because it might land you in problem with the regulation. The majority of the time, the online casinos have nothing to do with the application that you download and install from their web site.
A third point that you need to know is that you must not embrace any of the fake money frauds. They will certainly inform you that you will obtain significant amounts of cash in an extremely brief period of time. But actually, you will just get fractional payments that will ultimately quit completely.
The very best method to discover whether you are being more scammed or otherwise is to check out the testimonial given by a person who has already attempted the casino. This way you can be assured that the evaluation is completely true and that the online casino is legit.
There are so many things that you can learn from a fraud that you can attempt as well as play without the help of others. The most effective method to find out if they are scamming you is to discover a legitimate evaluation site.
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